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The Press Secretary

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The practical and theoretical experiences garnered over time by me in my disposition as journalist and public and relations practitioner has been the motivating force behind the urge to put author this compilation that is basically about the role of the press secretary, publicist, image manager or public relations practitioner in an establishment. Much emphasis is, however, placed on information management in Government, as a result of the intense challenges faced by the practitioner in this very sensitive sector.

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The practical and theoretical experiences garnered over time by me in my disposition as journalist and public and relations practitioner has been the motivating force behind the urge to put author this compilation that is basically about the role of the press secretary, publicist, image manager or public relations practitioner in an establishment. Much emphasis is, however, placed on information management in Government, as a result of the intense challenges faced by the practitioner in this very sensitive sector.

The responsibility thrust on the information manager in modern times is equally espoused in this publication. It is a responsibility that is loaded with a considerable measure of high expectations. The task of managing or processing information in modern times, even within an organization is a development that must be accorded due attention in view of technological advancements and the increasing awareness of people all over the world about governance procedures and good governance. It is to be noted that good governance is a very strong factor, and is indeed the most important of the critical determinants of realization of goals and objectives in both the public and private sectors.

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